Make Cover's Opening Paragraph a Grabber

Your cover letter is a marketing document in which your goal is to spark the interest of the potential employer. We are amazed at how many cover letter “experts” advise people to waste their first paragraphs — which are the most important part of your cover letter. In this first paragraph, aim to attract the interest of the prospective employer, not simply state that you are applying for a job. Visit the Quintessential Careers Cover Letter Tutorial for more information.