This entry is one in a series by Deb Walker on avoiding the top three cover letter mistakes:
A cover letter that begins nearly every sentence with “I” is as boring as a conversation with someone who only talks about himself. That kind of person one avoids at all costs. Is that the way you want your reader to see you? Focusing all the attention on yourself may seem like a good way to sell your skills. But it can also reflect lack of interest in the company, in the job, and in making a real contribution to that workplace. There’s a good balance to be drawn between selling yourself and selling what you can do for the company. Creating variety in the sentences of your cover letter is an easy way to show your interest without being self-centered. By shifting the emphasis to the recipient/company—and away from yourself—you can prove that your main interest is not just in winning the job but also in doing it effectively. Try to rewrite sentences that start with “I,” “me,” or “my,” to start with “You,” or “Your.” Show how you can make a difference for them.
